“Great plot. Great method….and a ton of great routines. What more could you wish for? This is absolute commercial gold that you HAVE to pick up”

– Matthew Wright

“I just can’t figure out how you’re doing that! This is such a fantastic plot and premise for a magic effect. Brilliant!”

– John Morton

“I’ve seen the reactions Craig gets with this and they’re HUGE! Highly recommended for any magician who wants BIG reactions at the touch of a button!”

– Joel Dickinson

“That is absolutely brilliant. Crazy good! Such a commercial routine. Congratulations”

– Noel Qualter

“This is the kind of magic that I LOVE! Practical, commercial, and utterly fooling. The one magic button you need to press right now is the “buy” button!”

– Cameron Francis

“Such a great premise that is not only fun and engaging, but it guarantees a huge impact every time! Add in everything else that is taught on the project and Craig has another commercial winner here. Highly recommended”

– David Jonathan

“Craig’s magic button effect is interactive, fun and unexpected. There is only one button that is better and it’s called “Buy Now””

– Iain Bailey

“Simple in premise yet as complex as you choose to make it. This is commercial card magic at its best. Absolutely incredible”

– Adam Wilber

A spectator’s signed card merges with the back of a magic button that was already on the table before the trick even began. This impossible memento leaves the audience screaming. The magic is as simple as pressing a button when you perform Craig Petty’s The Magic Button Project.

Here’s what happens:

A card with a big, friendly red button is placed on the table at the start of the routine. The magician explains that they will share the secret of how all magic works, and the secret is the magic button. A card is selected, signed, and lost in the deck. When the spectator presses the magic button, their signed card appears on top of the deck. This can be repeated with a visual appearance on top of the deck. As a finale, the spectator loses the card in the deck, shuffles it, and presses the magic button one last time. At first, the card is nowhere to be seen. Then, at an impossible moment, they can turn over the Magic Button card and discover that their signed card has fused to the back of it, and they can even take it home as an impossible souvenir.

The Magic Button Project is absolutely massive. You not only get the Magic Button gimmick cards—a fully prepared deck that lets you perform right away—but also a tutorial lasting over three hours that teaches you not only the basic routine described above, but also dozens of other ideas. Sandwich routines, Vanishing Buttons, Multiplying Buttons, Wild Card presentations, even an amazing Monte routine. The tutorial is also a veritable treasure trove of card sleight of hand. Beginners will be able to start with simple routines and quickly improve their skills. Professionals will love how these commercial routines from Craig’s working repertoire kill it in live performances. Let your audience press the Magic Button, and then watch them scream with delight as you perform Craig Petty’s The Magic Button Project.